CMC subscribes to Nielsen Media Research and uses the services of Strata Marketing Research to provide avails and audience data. Ratings are available in almost all demos from teens to Adults 35+. Occasionally the station may deliver a higher rating in smaller demo cells like P12-17 simply because there are fewer people in the call and so it is more likely to achieve a higher rating than a broader demo. Overall the station is very efficient in delivering adults. 85% of the audience is over 18, and more than 60% are in the vital 25-54 demo. This is purposeful. It is the result of he station's broad music appeal as well as CMC's instituitional status in the San Francisco Bay Area. Viewers have litterally grown up with CMC for 30 years!
CMC TOPS BILLBOARD MUSIC VIDEO AWARDS
(San Francisco) -- California Music Channel and Country Music Channel were named the number one local/regional Pop and Country music television stations at Billboard Magazine's 21st Annual Music Video Conference held November 12 at the Loews Santa Monica Beach Hotel. This is the fourth Billboard conference award for each CMC station.
CMC is one of the longest running and most successful local music video services in the country. California Music Channel, launched March 1, 1982, is broadcast live Monday through Friday from 4:00 to 5:00 p.m. and on Saturday night from 12:30 to 1:00 a.m. on KTSF-TV Channel 26 and Digital 26.1 San Francisco. Country Music Channel, launched September 4, 1992, was broadcast Monday through Friday from 4:00 to 6:00 p.m. on KFWU Channel 8 San Francisco (Fort Bragg) and KTNC Channel 42 San Francisco (Concord). KTSF and KFWU+KTNC are carried on all Bay Area cable systems.
CMC Program Director Andy Kawanami credits CMC's on-air talent, outstanding ratings, innovative programming, promotions, and technology, and as well as CMCTV.COM for this honor by the music industry. At the time of the awards, California Music Channel DJs were Trace & Franzen, Cynthia Roberts, and Chuy Gomez. Country Music Channel Music Director and Host was Bay Area radio and tv pro, Steve Jordan.
California Music Channel and Country Music Channel are owned and operated by CMC Broadcasting Company, Incorporated; Rick Kurkjian, President.
The Billboard Music Video Awards, celebrating the achievements of the music video industry, was the wrap-up event to the 21st annual Billboard Music Video Conference, a three-day conference where industry professionals analyzed the issues facing the visual music video industry.
CMC, CMC-TV, CMC-USA, CMC Beat Lounge
Beat Lounge, California Music Channel, Children's Music Channel, Country Music Channel,
and "In the Air, Everywhere" are registered trademarks of CMC Broadcasting Company, Incorporated.
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